SEALS POROUS SURFACES

Why Paint Loves Primer

When you want to paint a porous surfaces like brick, you want a primer that seals the surface. KILZ 2® All-Purpose Primer is a versatile multi-surface sealer perfect for that relationship. 

THE BIG REVEAL


A lackluster living room is warmed up with new modern design elements, including a spark of mid-century style and a freshly primed and painted fireplace that pops against on-trend navy walls. For this painting project that includes sealing porous brick and covering an old wall color, KILZ 2® All-Purpose Primer is perfect for the job as it’s formulated for a variety of surface types.

Finished image room and fireplace
Before image room and fireplace

 

Brick is a naturally porous surface and will typically soak up a lot of paint if not properly sealed with the right primer, making proper prep essential when painting a fireplace. KILZ 2 All-Purpose Primer is the right choice for the job, as the versatile multi-surface sealer is able to work overtime and coat both the fireplace and walls. Even when painting a darker color over a light color, it is essential to prime first to ensure that the new dark shade appears as the exact color you’re expecting.

Once the fireplace and walls are properly primed and allowed to dry, it’s time for paint! KILZ Complete Coat® in Swiss Coffee LJ240A transforms the fireplace into a creamy white focal point for the large living room, highlighted by walls painted in a stylish navy shade – Prussian Blue RD100-02

Primer and paint make a huge impact in this living room makeover and create the perfect setting for contemporary furniture and décor. A warm leather couch and two snowy-white armchairs flanking the freshly painted fireplace evoke a mid-century feel, while pops of navy in pillows and artwork are the perfect companion for the new navy walls.

Always remember to refer to our website kilz.com or product back labels for additional information on which primer is right for your project and detailed instructions on how to apply our products.

Color Story

Visualize this color in your own space. Use KILZ® COLOR PERFECT™ to upload and virtually paint digital photos of your painting project.

WHAT TO USE

THE BIG REVEAL


A lackluster living room is warmed up with new modern design elements, including a spark of mid-century style and a freshly primed and painted fireplace that pops against on-trend navy walls. For this painting project that includes sealing porous brick and covering an old wall color, KILZ 2® All-Purpose Primer is perfect for the job as it’s formulated for a variety of surface types.

After image room and fireplace
Before image room and fireplace

 

Brick is a naturally porous surface and will typically soak up a lot of paint if not properly sealed with the right primer, making proper prep essential when painting a fireplace. KILZ 2 All-Purpose Primer is the right choice for the job, as the versatile multi-surface sealer is able to work overtime and coat both the fireplace and walls. Even when painting a darker color over a light color, it is essential to prime first to ensure that the new dark shade appears as the exact color you’re expecting.

Once the fireplace and walls are properly primed and allowed to dry, it’s time for paint! KILZ Complete Coat® in Swiss Coffee LJ240A transforms the fireplace into a creamy white focal point for the large living room, highlighted by walls painted in a stylish navy shade – Prussian Blue RD100-02

Primer and paint make a huge impact in this living room makeover and create the perfect setting for contemporary furniture and décor. A warm leather couch and two snowy-white armchairs flanking the freshly painted fireplace evoke a mid-century feel, while pops of navy in pillows and artwork are the perfect companion for the new navy walls.

Always remember to refer to our website kilz.com or product back labels for additional information on which primer is right for your project and detailed instructions on how to apply our products.

Color Story

Visualize this color in your own space. Use KILZ® COLOR PERFECT™ to upload and virtually paint digital photos of your painting project.

WHAT TO USE