Helps Block



KILZ MAX® Interior Water-Base Primer is a primer, sealer, stain and odor blocker developed with new technology that’s formulated to perform like oil-and shellac-based products. It tackles tough stains including medium to heavy water damage, rust, smoke, nicotine, grease, tannin, ink, pencil, felt marker, pet stains and more. KILZ MAX Primer also seals pet and smoke odors. Topcoat with latex or oil-based paint. Use on properly prepared interior surfaces, such as brick, ceramic, tile, painted metal, glass, masonry, wood, plaster and drywall.


Please check availability before visiting your local retailer

Available in Gallons & Fives

Surface Preparation

  • The surface must be clean, free of dust, grease, wax, peeling paint, mold, mildew and wallpaper paste. If washing is necessary, use a non-soapy detergent or a TSP substitute. Rinse well and allow to dry.

  • Peeling or Checked Paint: Scrape off loose paint and sand to a smooth surface. Sanding or removal of paint containing lead is hazardous.

  • Mold or Mildew Covered Surfaces: Wash the area with a mildew remover, rinse with water and allow to dry before priming.

  • Masonry, Brick, Stucco and Plaster: KILZ MAX primer may be used on clean, dry, aged masonry surfaces. New masonry must be allowed to cure (dry) at least 30 days before applying KILZ MAX primer.

  • Fire Restoration: It is critical to clean smoke damaged surfaces thoroughly before priming.


  • Eye protection is recommended.

  • Apply as supplied using a brush, roller or sprayer.

  • Do not thin for stainblocking applications. A small amount of water may be added for other spray applications.

  • Only apply if surface, air and product temperatures are between 50°-90°F (10°- 32°C).

  • Stir thoroughly before and occasionally during use.

  • Prime the entire surface to ensure a uniform appearance of the topcoat.

  • Stainblocking: After priming, test for stain bleed-through by applying the topcoat to a small section. If the stain bleeds through the topcoat, apply a second coat of primer and test again before topcoating the entire area. If bleeding continues, a longer dry time is needed before topcoating.

  • Sealing odors: For persistent odors, apply a second coat of primer before topcoating. If odor continues, a longer dry time is needed before topcoating.

  • Tinting: Not recommended for stainblocking applications. KILZ MAX primer may be tinted with up to 2 ounces of universal colorant per gallon for non- stainblocking projects. Tinting to a lighter shade than the topcoat is recommended.

Dry Time at 77°F (25°C), 50% RH

  • To Touch: 30 Minutes

  • To Recoat / Topcoat: 1 Hour

  • Application at lower temperatures, high humidity or poor ventilation will affect dry time.

Clean up & Disposal

  • Clean equipment and paint spatters with warm, soapy water.

  • If spilled, contain material and remove with an inert absorbent. Dispose of contaminated absorbent, container and unused product in accordance with all current federal, state and local regulations.

  • Do not dispose of this product down a drain.

  • Please consider donating any unused product.

  • For recycling or disposal information, contact your local household refuse collection service.